Coach the brain, not the problems

Hi, welcome here!

I’m Juan! A professional coach with a PhD in Neuroscience, I’m passionate about helping expats thrive, both personally and professionally, as you build fulfilling lives in the Netherlands.

I believe in the power of lifelong learning, authenticity, and the spark of inspiration. As your coach, I guide you to break through barriers and move faster forward your goals through deep, transformative conversations.

Curious about how Neuroscience and Psychology can help you grow and thrive? Book your free session today.

For Individuals: Personalized 1o1 Coaching

Tailored coaching sessions designed around your unique brain patterns, empowering you to overcome challenges and create lasting change.

For Couples: Relationship Coaching

Using data-driven models to help couples understand their unique dynamics and patterns, focus on growth rather than blame to build a fulfilling partnership

For Coaches: Courses & Workshops

Engaging courses and workshop sessions designed to help coaches cultivate growth, authenticity, and effectiveness in their clients through neuroscience-based techniques.

For Organization: Team Coaching & Team Building

Using Neuroscience-based strategies to enhance team communication, strengthen relationships, and build a culture of productive collaboration.

“Where science meets personal transformation.”
– Juan Zhao, PhD

Bridging Science and Human Potential

I help people unlock their potential and create meaningful, lasting change through coaching grounded in neuroscience, psychology, and authentic human connection.

Originally from China and now based in the Netherlands, I’ve spent nearly 20 years living and working across cultures. This journey has taught me the value of adaptability, perspective, and growth through change – principles that shape who I am and how I coach. Before becoming a certified coach, I spent more than a decade researching how the brain influences mood, emotion, and behaviour. My background in neuroscience and psychology allows me to bring scientific understanding into coaching, helping clients make sense of what drives them, and how real change happens.

At Braincoaching Studio, I combine evidence-based insight with reflective, transformative dialogue. Each session is tailored to your unique needs — designed to help you gain clarity, build confidence, and create sustainable, authentic success.

My Philosophy

I believe that meaningful growth begins with self-awareness — and that with the right support, everyone has the capacity to thrive with purpose and balance.

100+

1-on-1 coaching hours to strive your desired goals

350+

Professional coach training for individuals, relations, teams and organisations

100%

Clients report improved confidence, resilience and worklife balance

10+ Years

Scientific research in Neuroscience

Hear from those who have transformed their lives and teams through our expert coaching and consultancy.


“Dr. Zhao’s insight opened new pathways for my personal and professional development unlike any other.”

Julia F.

“Every session felt tailored to my growth, leaving me motivated and confident.”

Christian B.

Book your first obligation-free session today

Scheduling your session has never been easier. Simply choose the type of coaching you need, whether individual, team, or relationship, pick a time that works best for you, and confirm your appointment online. Fast, clear, and stress-free.

Your transformation is just one click away.